Calculating Possible Economic Scenarios for Publishing
Partners:
The following worksheet, lengthy though it may be, can be
printed and used by Publishing Partners in assessing potential revenues and
expenses. The numbers in parenthesis are used as guidelines only; actual numbers
may vary:
1. Revenue From Books
"The
Football Review"
| # of Schools Participating |
|
| Estimated Book Sales / School |
|
| Equals Total Books Sold |
|
| Times Sales Price / Book (Estimate: $12.00) |
|
| Less Cost / Book (Estimate: $4 to $5) |
|
| Equals Net Revenue / Book Sales |
|
| Ad Rate / Page (Net to Publisher less $10 to
ELP) |
|
| Times Total Advertising Pages Sold for All
Schools |
|
| Equals Net Ad Revenue to Publisher |
|
| Plus Total Sponsorship Revenue |
|
| Equals Total Revenue for
Football Book |
|
"Hometown
Almanac: The Fifties"
| Estimate of Total Books Sold |
|
| Times Sales Price / Book (Estimate: $12.00) |
|
| Less Cost / Book (Estimate: $4 to $5) |
|
| Equals Net Revenue / Book Sales |
|
| Ad Rate / Page (Net to Publisher less $10 to
ELP) |
|
| Times Total Advertising Pages Sold for All
Schools |
|
| Equals Net Ad Revenue to Publisher |
|
| Plus Total Sponsorship Revenue |
|
| Equals Total Revenue for 25
Years Ago Book |
|
"Hometown
Almanac: The Sixties" (A 2004 Book)
| Estimate of Total Books Sold |
|
| Times Sales Price / Book (Estimate: $12.00) |
|
| Less Cost / Book (Estimate: $4 to $5) |
|
| Equals Net Revenue / Book Sales |
|
| Ad Rate / Page (Net to Publisher less $10 to
ELP) |
|
| Times Total Advertising Pages Sold for All
Schools |
|
| Equals Net Ad Revenue to Publisher |
|
| Plus Total Sponsorship Revenue |
|
| Equals Total Revenue for 50
Years Ago Book |
|
"Let's Hear
It for the Band"
| # of Bands Participating |
|
| Estimated Book Sales / Band |
|
| Equals Total Books Sold |
|
| Times Sales Price / Book (Estimate: $12.00) |
|
| Less Cost / Book (Estimate: $4 to $5) |
|
| Equals Net Revenue / Book Sales |
|
| Ad Rate / Page (Net to Publisher less $10 to
ELP) |
|
| Times Total Advertising Pages Sold for All
Bands |
|
| Equals Net Ad Revenue to Publisher |
|
| Plus Total Sponsorship Revenue |
|
| Equals Total Revenue for
Band Book |
|
"The
Christmas Memories Book"
| Estimate of Total Books Sold |
|
| Times Sales Price / Book (Estimate: $12.00) |
|
| Less Cost / Book (Estimate: $4 to $5) |
|
| Equals Net Revenue / Book Sales |
|
| Ad Rate / Page (Net to Publisher less $10 to
ELP) |
|
| Times Total Advertising Pages Sold for All
Schools |
|
| Equals Net Ad Revenue to Publisher |
|
| Plus Total Sponsorship Revenue |
|
| Equals Total Revenue for Christmas
Memories Book |
|
"Homes
and Histories" (A 2004 Book)
| Estimate of Total Books Sold |
|
| Times Sales Price / Book (Estimate: $12.00) |
|
| Less Cost / Book (Estimate: $4 to $5) |
|
| Equals Net Revenue / Book Sales |
|
| Ad Rate / Page (Net to Publisher less $10 to
ELP) |
|
| Times Total Advertising Pages Sold for All
Schools |
|
| Equals Net Ad Revenue to Publisher |
|
| Plus Total Sponsorship Revenue |
|
| Equals Total Revenue for Yr.
in Review Book |
|
Total Revenue from All Books: ____________
Revenue From Referrals
For a review of the economics of referral partners, click
here.
| Estimated Number of Level-1 Referrals |
|
| Times Estimate of Revenue per each
Level 1 Referral |
|
| Equals Total Level-1 Referral Income |
|
| Estimated Number of Level-2 Referrals |
|
| Times Estimate of Revenue per each
Level-2 Referral |
|
| Equals Total Level-2 Referral Income |
|
Total Revenue from All Referrals: ____________
Summary of Revenue From All
Categories: ______________
| 