Okay, once you have in your possession Franchisee Agreement that
is signed and executed, that means it's time to get started. The following pages
should help (feel free to print them all and refer to them as
needed).
Part I. Understanding the Basics: These pages contain things
you really need to know.
- About Us: a brief summary of
the business;
- Overview: a review of
"the basics" for prospective Publishing Partners;
- ELP Books:
a little more information about the kinds of books we help our Publishing
Partners create;
- Franchise Agreement:
An on-line copy of the most recent ELP Franchise Agreement (yours may
differ slightly);
- Income and Expenses: A
brief introduction to elements of Franchise accounting;
- Glossary: definitions of
terms used by ELP
-
Message to Prospective Publishing Partners: things to consider;
- Timeline: A suggested
timeline for getting started.
Part II. Sales Information and Tools
- Sales Letters: visit
this index and print out all the letters; later, cut and paste the ones you
like into your own word processing program;
- Covers: this page guides
you to pages that contain our current covers; for a better sales
presentation, print these pages on high-gloss paper (color is a must!);
- Examples of
Fundraising Revenues: for schools, teams, bands, and other non-profit
organizations;
- Sales Tools: links and articles about the art and science of selling; print what you need;
Part III. Operating the Franchise and Creating Value
- Principles
of Operating a Franchise: a statement of principles for
Publishing Partners;
- Mission Statement:
the ELP Mission Statement;
- Building
Franchise Value: a page that describes the process of increasing
the value of an ELP franchise;
-
Valuation: a brief discussion of the
principles of valuation and of ways that ELP Partners may create value in their
Franchises;
- Recurring Revenues:
how recurring revenues impact valuation;
- Recruiting New
Franchisees: thoughts on building an income stream;
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