Glossary of Terms
(for more exact definition of some terms, please see the franchise
agreement)
Community: ELP seeks to create significant local
histories for small communities. A Publishing Partner's Territory may
contain several distinct communities. The population and dynamics of the
Territory will determine whether or not a Community has its own web page.
ELP: an abbreviation for Enduring Legacy Press
Franchisee: a person or corporation that is granted
franchise rights to a particular territory or territories.
Franchise Rights: the rights to provide ELP products
and services in a particular territory
granted under the ELP "Franchise Agreement."
Hybrid Books: books that are composed of both local content (provided by
the Franchisee) and standardized content (provided by ELP).
Level 1 Recruit: A person who is recruited by a Franchisee
/ Sponsor becomes a "Level 1 Recruit" after the referred party is approved by ELP
and becomes an ELP Publishing Partner.
Level 2 Recruit: A Publishing Partner who has been
recruited by a particular Sponsor's Level 1 Recruit, who is approved by ELP, and who becomes an ELP
Publishing Partner.
Level 1 Sponsor: A Franchisee who has recruited a particular Level 1
Recruit is considered to be that Recruit's "Level 1 Sponsor." Typically, the
Level 1 Sponsor of a particular Franchise is identified in the applicable
Franchise Agreement.
Level 2 Sponsor: A "Level 2 Sponsor" is the Franchisee / Sponsor of a
Publishing Partner recruited by the Franchisee / Sponsor's "Level 1 Recruit."
Typically, the Level 1 Sponsor of a particular Franchise is identified in the
applicable Franchise Agreement.
Minimum Number of ELP Books Sold: The minimum number of books required
to be sold in order to maintain an ELP Franchise. This number is defined in
each Franchise Agreement. Only those books on which royalties are paid in
accordance with the Sharing Arrangement are to be included in calculating the
Minimum Number of Books Sold.
Payment "in a timely manner": unless otherwise noted, payments to ELP (or
payments to ELP-related suppliers) are due and payable within a period of 30
days from the date that the service or product was provided by ELP or by its ELP-related
suppliers (including, but not limited to printers); if payments that are not made within this 30-day time period, those
payments deemed not to have been made in a timely manner.
Publishing Partner: the individual who serves as the
local Publisher for his or her ELP Franchise.
Referring Franchisee: A Franchisee (or Publishing
Partner) who refers a new Publishing Partner.
Referring Publishing Partner: A Publishing Partner (or Franchisee) who refers a new Publishing Partner.
Referral Income or Referral Fees: Revenues payable to Referring
Publishing Partners based upon their referral of Level-1 and Level-2 Recruits.
Sharing Arrangement: the schedule of royalty payments made to ELP
based upon the sale of books and advertising. ELP, in turn, makes payments to Level 1 and
Level 2 Sponsors, which payments are also described in the Sharing Arrangement.
Sponsor: a Referring Publishing Partner may also be described as a "Sponsor" to
Level-1 or Level-2 Recruits.
Sub-franchisee: Either a Level 1 Recruit or a Level-2
Recruit.
Territory: A particular geographical area (or, in some
cases, a particular school or university) in which
a Franchisee may operate his or her ELP Franchise. The territory is defined by
the Franchise Agreement.
